A importância da gestão de estoque no setor de varejo utilizada como ferramenta para tomada de decisão no suprimento

Abstract

The retail sector has been one of the segments of the economy that stands out most the past few years, one of the characteristics that composes this segment is the growing emergence of markets of all sizes. In the feed retail landscape, where competitiveness is increasing, there are constant changes in the consumer profile and a significant increase in mix of products, highlight the importance of good management of inventory for the company to hold participative in this panorama. With proper use of the techniques of inventory management it is plausible to create strategic advantage that markets need in order to satisfy their customers leading them to loyalty and maximize profits, having in mind that this segment operates in an unstable scenario. The study is conducted on a small company in the food retail sector, located in the city of Bagé - RS. Thus, this study was developed with the aim of analyzing the inventory management practice in food retailing and their way of decision making for performing the activity of supply. The methodology consists of five main stages, which unfold in some secondary phases based on the literature studied. To obtain a proposal, the theoretical models of inventory management were confronted with the model adopted by the company. The result is related to the evidence that the use of a structured inventory management system will enable resizing purchases, so enabling the company to remain alive to full competitiveness.