O discurso das práticas de apostas desportivas virtuais no Brasil

Abstract

This study aimed to analyze the discursive formation of virtual sports betting practices in recent years. To achieve this purpose, we opted for the genealogical approach, based on Michel Foucault's enunciative analysis. The methodology adopted included documentary research, together with semi-structured interviews conducted with eleven Brazilian participants from four different regions of Brazil. From this, we identified that the discourse of Brazilian bettors is formed through twelve statements, namely: statement of rentism, statement of clubism, technological dependence, schooling, social bonds, privilege, scientism, security, recreation, accountability and psychological dependence. Thus, the results of the study indicate that virtual sports betting practices go beyond the simple search for entertainment, assuming significant financial and social dimensions, gaining prominence due to the intersection between technology, entertainment and financial opportunities, as, for many, these bets are more than simple transactions; they are an exciting and immersive experience. The search for financial gains is another prominent point in the betting discourse. Furthermore, digital influencers play a prominent role in guiding participants, while discussions about responsible practices highlight the growing awareness of the risks linked to betting. Still, in a broader sense, technological innovation permeates the discourse, highlighting the convenience of online platforms, the diversity of betting options and the accessibility facilitated by digital devices and as this discourse evolves, issues of legality and regulation also emerge as crucial topics.