Gestão Logística da Cadeia de Suprimentos Perecíveis de uma Rede de Supermercados do Rio Grande do Sul

Abstract

With the growing increase in the quality standards required by the consumer market for products and services, it is necessary for companies to carry out a logistical management of the supply chain to which they are inserted in order to meet this demand. In addition to just ensuring differentiation through quality, another determining factor in a company's competitiveness is its ability to have a diversified product mix without compromising on their availability rates for customers. Therefore, this work focuses on the logistical analysis of the replenishment processes of the supply sector of a medium-sized supermarket chain in Rio Grande do Sul, focusing on the supply of refrigerated goods, taking into account all inherent particularities to that type of products. Thus, from the application of inventory control tools, supplier relationship management, continuous improvement and the identification of waste sources, the objective of this study was to optimize the company's logistic performance indexes with the reduction of losses and cluster stock out. The elaboration of this work relied on bibliographic research in books, newspapers, magazines and other works related to the logistics of the supply chain, and had as main working methodologies the observation in loco of the replenishment processes of the company studied, as well as the realization of unstructured interviews with process members. The brainstorming tool was also used to compare the results observed against the literature and carry out analyzes about them in order to improve the efficiency of the replenishment sector, reducing the lack of products, managing inventories and contributing to the financial health of the company.