"Cliquei certo?": uma proposta de ferramenta para teste de primeiro clique

Abstract

This study aimed at the development of a web tool for planning and conducting Tirst-click Testing that can be performed directly on the tested website. Through the proposed tool, one can create first-click tests, with tasks for the user to click on a particular button, link or other elements in a web page. The clicks performed are captured and stored, and based on that data a heat map is generated on the site being tested. For the development of the tool, there was a research of the Usability techniques that analyze the interaction of the users in websites, as well as the tools that use the first click and generate heat maps. After creating a planning of how the tool should be developed, and as it was created it was submitted to functional tests, automatic tests, usability tests with users, both to guarantee the operation and its quality. Finally, we created a first-click test to be submitted to real users for a final evaluation. From the analysis of the results of the tests, it was verified that the tool reached the objectives that were built, to identify and quantify the activities that the user performs during navigation through the execution of the first click test. The tool will be made available for free use, and thus allow website developers to perform the first click test, considering that through this study it was verified that there is no free tool for this purpose. The tool's code will be available in an online repository, so it can receive contributions for enhancements and increments. Therefore, the tool developed in this work becomes one more instrument that will aid in usability testing.