Rumo ao gerenciamento de projetos no cenário do ecossistema de startups brasileiro

Abstract

This work explores the relationship between project management and innovation in technology startups. Project management is crucial for the success of startups, as it prevents failures in software development. The startups, driven by technological advancement, face unique challenges in seeking commercial innovation. The KTH Innovation Readiness LevelTM model is used to assess the readiness of startups in six key areas of innovation. We conducted a survey to understand the project management practices and the level of readiness for innovation in startups. The findings provide key insights for the growth and innovation of startups, covering the correlation between the development stage and team size, the diversity of the business environment, and the need to overcome financial challenges and embrace new methodologies for sustainable and innovative growth in a competitive setting. Keywords: Project Management; Startup; KTH Innovation Readiness LevelTM.