Perfil dos produtores de vinhos finos em escala comercial no município de Dom Pedrito/RS

Abstract

The wine production in Brazil has been gradually gaining market share relating to the production of fine wines. In Brazil, the state with the most outstanding production is the Rio Grande do Sul, through its potential Region - Serra Gaúcha , which has a tradition of Italian immigration . But the wine industry are also focusing a new frontier potential within the state - Region of Campanha Gaúcha (border with Uruguay ) that presents climate and soil conditions favorable to the production of fine grapes (vitisvinifera L.) quality. Given this recent highlight the production of fine wines that the CampanhaGaúcha has shown, there is the possibility to perform studies in order to know and disclose this supply chain in the region, because it is a new alternative source of income and diversification in production, because the municipalities in the region are recognized in the production of rice, soybeans and cattle. Was established in one of the municipalities that are part of the region of Campanha Gaúcha, the study environment, which is the municipality of Dom Pedrito/RS, aiming to identify and meet the producers of grape / wine on a commercial scale of the city, Therefore, we designed a questionnaire containing 26 questions (02 open and 24 closed) and applied to the four main producers who are already working in the wine market with the marketing of their end products (fine wines). It was observed that though still few in number, the producers of the municipality of Dom Pedrito/RS are organized similarly. The area planted with vines for the production of fine wines in the city is around 21-30 acres per producer and main cultivars produced all cited by respondents are: cabernet sauvignon, merlot, chardonnay and Tannat. Currently none of the farmers interviewed destine a percentage of their production for export, the local marketing are restricted to the local shops, to the state and to the country.