Comunicação e espiritismo: uma análise da Associação Espírita José Ferreira de Moraes através do facebook

Abstract

The present work aims to analyze how the dissemination of information about spiritism of the José Ferreira de Moraes Spiritist Association in the city of São Borja, through the use of digital social media facebook. It is known that internet-mediated communication facilitates the relationship between the institution and the public, in order to make it easier to access, mainly, the feedback of actions. In order to gather information, bibliographical and documentary research was initially used in books, articles, manuals, work plans. The analysis sought the qualitative approach of the data, in view of them are, mainly, descriptive and the concern is centered in the process as a whole, aiming to analyze how the case in study is manifested in the daily interactions and favored the observation of the contexts and the subjects involved in the research problem, providing a more complete perspective of the situation investigated. Thus, we observe that the institution still needs to think about some questions regarding the use of facebook, even if all the contents disclosed present some form of reaction of the public, evidencing their acceptance.