Resenhas literárias nas bookredes: estudo dos perfis de criadores de conteúdos literários no Instagram e Tiktok

Abstract

The theme of this thesis is the analysis of literary reviews published within digital literary communities, known as "bookredes." Our goal is to analyze the formats of the content published within this community and how they use literary recommendation strategies to engage new readers. The theories that support this work include Horn (2019), Pereira and Monteiro (2022), Teles (2022), and Almeida (2023). The methodology used was exploratory research, aiming to describe the characteristics of this recommendation community, which fosters a unique type of textuality that interacts with the literary recommendation system historically established by literature and journalism. The main results highlight the growth of "bookredes," the trend of video reviews, and the use of anchors such as humor or personal experience to generate reader engagement.