Componentes conceituais para uma proposta de consumo sustentável da moda em brechós

Abstract

Our intention, with this research, is a reflection on the current consumption of fashion. Based on a worrying diagnosis in relation to this industry - considered the second most polluting the environment -, we observed the reuse of garments found in the secondhand store as a possibility of sustainable consumption practice. Thus, our research problem seeks to understand how our conceptual components can elucidate a proposal, a possibility of sustainable consumption of fashion. In methodological terms, we reflect, from the bibliographic review of basic concepts about a possibility of consuming fashion. For this, we understand, in an interdisciplinary sphere of fashion and consumption, that the components necessary for such elucidation are: the secondhand store, the possibility of individual free creation of consumption through dandyism, the conquest of peaks of sustainable details understood in the concept of style & charm, the importance of the consumer understand what is in vogue through access to information and a differentiated look for fashion, we understand it as a subsector or a segment of the creative industry. Finally, we understand in our research that fashion is interdisciplinary and the search for reflections about the possibilities of being consumed in a sustainable way brings social and environmental benefits both for society and for the researcher's education.